Furniture Shoppers Get Upsold On Something Else They “Need” For Their Home. When You See What, You Might Cry.
6 years ago
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If you’re looking for a new bed or sofa, watch out because IKEA showrooms may soon feature more than just furniture. The Swedish furniture company has decided to showcase something else that no home is complete without – pets! They are featuring lovable, adoptable pups along with their furniture, to help families make their homes truly whole. IKEA teamed up with the Animal Lovers League Shelter and the Save Our Street Dogs shelter in the hopes of finding families for homeless dogs.
The individual stores will display life-size cardboard cutouts of actual dogs from the shelters in the furniture displays, to show just how well the pups would fit in the home. Shoppers can sign up to potentially adopt the dog right there, by simply, and cleverly, scanning the codes on each of the cardboard dogs’ collars.
This video of how it came to be is an absolute MUST-WATCH to the end!
The initiative is part of a collective project with IKEA and other leading home furnishing stores called Home for Hope, a program to raise awareness about and encourage adoption of homeless pets. You can find the bios and videos of the adoptable dogs on the Home for Hope website.
Source: Dashburst
If you think this is a fantastic idea to help place shelter pets in homes, please spread the word with a “Share!”
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